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Biography

My name is Rivka Lipschitz and I am a graduating senior of Graphic Design at the University of MA, Dartmouth.

Statement

I have designed a brand and website for my father's鈥疭afrus鈥痓usiness, which is a form of holy Jewish calligraphy. The idea was to take the ancient and make it modern. The brand is inspired by his artwork, by the city where my father mastered the skill, and by my fathers' personality. The website is live and functioning as a space for potential customers to not only find available products and services, but to learn about the art of鈥疭afrus, and about my father's specific and unique style of writing.鈥�

Within鈥疭afrus, a big piece of the work is following the strict and ancient guidelines followed by the Jewish people for centuries. My father's competition鈥痟ave鈥痭ot put themselves forward in the digital world, and therefore I am excited to have launched the easy-to-use resource for clients who could be found all over the world.

The full live website can be found at:鈥�鈥�

Contact

Email: 贬别濒濒辞蔼谤颈惫办补濒颈辫蝉肠丑颈迟锄.诲别蝉颈驳苍鈥�
Website: